designer: zhangtao
year: 2025
client: WILD FEED
We have created a brand new packaging design for WILDFFEED's new product, the "Fresh Cat Spoon," which is a wet staple food for cats.
The personalized Chinese character "Xian" is composed in geometric form, leaving room for imagination and creating a fresh, lively, and natural image. The repeated use of the Chinese character "Xian", combined with a bright color palette, effectively emphasizes the characteristics of the product and captures freshness!
为WILDFEED推出的新产品“鲜猫勺”制作了全新的包装设计，一种猫用主食湿粮。
风格化的“鲜”字，以几何的形式构图， 让其留有想象空间，营造出新鲜、鲜活、自然的画面，重复使用中文“鲜”字，搭配明快的调色板，强调产品的特色，捕捉鲜味！
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